Retail Strategy

Course ID
MKT 320
Level
Undergraduate
Semester
5
Credit
4
Method
Lecture

This course will provide students with the fundamental understanding of retail management and strategy and the varying environmental and business factors, which can impact managers within the retail environment. 

Learning Outcomes:

  • To understand the key concepts of retail management
  • Apply to real-world situations through the knowledge and comprehension of the materials learned
  • Develop the skills of real-world case analysis through practice 
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