April 22nd, 2025
SBS Swiss Business School Academic Dean, Prof. Dr. Bert Wolfs, Featured in CEO Magazine on the Future of MBA Education
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Zurich, April 22, 2025 — We are proud to share that Prof. Dr. Bert Wolfs, Academic Dean at SBS Swiss Business School, has been featured in the latest edition of CEO Magazine with an article titled “The Future of the MBA: Career-Focused, Flexible, and Global.”
In this edition, Prof. Dr. Wolfs explores the shifting dynamics of MBA education and how business schools must evolve to remain relevant in today’s fast-paced, digitally driven world. From the growing appeal of executive and part-time MBA formats to the increasing demand for hybrid learning models, the article provides a forward-looking analysis of the trends reshaping business education.
Some key highlights from the article include:
- Permaskilling as a New Imperative: A focus on lifelong, continuous learning to stay competitive in a rapidly evolving job market.
- Hybrid MBA Programmes: The rising dominance of flexible learning models that combine online education with in-person collaboration.
- Sustainability and Social Responsibility: A growing emphasis on integrating ESG principles into the core MBA curriculum.
- Tech and Data Proficiency: The increasing need for MBAs to master AI, data analytics, and emerging technologies.
- Globalisation of the MBA Experience: Preparing students for international leadership through global curriculum, partnerships, and study tours.
- Specialisation and Customisation: Tailored MBA pathways designed to meet the specific career goals of today’s professionals.
- Soft Skills and Leadership Development: A renewed focus on emotional intelligence, team dynamics, and experiential leadership training.
- Lifelong Learning and Alumni Engagement: Enhancing long-term value for graduates through continued access to learning and networking.