Jorge Vasconcellos e Sá has a master’s degree from the Drucker University, where he studied with Peter Drucker and a doctorate in Business Administration, from Columbia University, where he was student, research and teaching assistant, finished first in his class and always in the Dean’s list. He was awarded the Jean Monnet Chair (by the Jean Monnet Foundation at Brussels), the highest European academic award, and is currently a full professor (life tenure) at AESE (associated with IESE of Barcelona). His books have been translated into eleven languages and have received endorsements from over twenty scholars including Peter F. Drucker and Philip Kotler several times. His hobbies are History, tennis and soccer. On the latter Vasconcellos e Sá holds a degree as a professional soccer coach.