ZUG, Switzerland – January 17, 2025: The Youth Forum Switzerland (YFS) 2025 convened over 1000 high school students from Swiss and International Schools across Europe and the United States at The International School of Zug and Luzern (ISZL). One of this year’s panel topics “Navigating the Future: The Transformative Impact of AI on Society and Innovation,” sparked dynamic discussions and thought-provoking comments.
Since its inception, YFS has empowered youth to voice their perspectives on critical global issues. The initiative traces its roots to a group of visionary students who attended the World Economic Forum’s Open Forum in Davos in 2017. Their transformative experience led to the creation of YFS, a platform designed to foster dialogue on pressing global challenges.
SBS Swiss Business School Faculty at the Forefront of AI Debate
Among the standout moments at YFS 2025 was the participation of Prof. Dr. Michael Gerlich, a distinguished faculty member of SBS Swiss Business School. As a panelist alongside renowned AI experts, including Tilke Judd, Grace Kwak Danciu, and Erika Marthins, Prof. Dr. Gerlich offered compelling insights into the societal and technological implications of artificial intelligence.
Moderated by Tanish Marwaha, the panel explored how AI is reshaping industries, fostering innovation, and redefining societal norms. Prof. Dr. Gerlich emphasized the ethical responsibilities tied to AI development, advocating for innovation that prioritizes societal well-being and equity.
Reflecting on the event, Prof. Dr. Gerlich shared:
“The energy and curiosity of the audience were invigorating. It’s vital that we engage with young minds who will lead future advancements in technology and society. Events like YFS are not just dialogues; they’re incubators for the solutions of tomorrow.”
The Advantage of Learning from SBS Faculty Leaders
Prof. Dr. Gerlich’s presence at YFS 2025 is a testament to the expertise and global engagement of SBS Swiss Business School’s faculty. Their involvement in critical discussions like this goes beyond academic theory, creating a rich and dynamic learning environment for SBS students.
Here’s what it means for students:
- Insights from Global Thought Leaders: SBS faculty aren’t just educators; they’re influencers in their fields. By bringing real-world expertise and cutting-edge research into the classroom, they help students stay ahead of global trends.
- Bridging the Gap Between Theory and Practice: Faculty participation in events like YFS allows students to see firsthand how the concepts they learn in class translate into meaningful real-world impact. This connection makes their education practical, relevant, and inspiring.
- A Worldview that Matters: Engaging with lectures who actively shape global narratives equips SBS students with a broader perspective and the confidence to thrive in an ever-changing, interconnected world.
With faculty who are leaders in their industries, SBS Swiss Business School ensures its students graduate with the skills, knowledge, and mindset to lead in a complex global landscape.
Inspiring Tomorrow’s Leaders
The success of YFS 2025 reflects the importance of empowering youth to engage with transformative topics like AI. Through faculty like Prof. Dr. Gerlich, SBS underscores its commitment to fostering a dynamic learning environment where academic rigor meets real-world relevance.
SBS Swiss Business School is dedicated to preparing its students to become leaders in innovation and change. By bridging the gap between education and global impact, SBS ensures its graduates are not only informed but also equipped to make meaningful contributions in their fields.
SBS Faculty: Shaping Conversations, Inspiring Futures.
For more information about the impactful work of SBS faculty and how our programs prepare students for a rapidly evolving future, visit SBS Swiss Business School.

