We are excited to announce the latest issue of the SBS Journal of Applied Business Research (SBS-JABR), now available for September 2024! This edition features cutting-edge research exploring topics such as:
- Balancing Profitability and Sustainability: A holistic review of the tourism industry’s environmental and social impacts by Dr. Farshid Emdadi.
- Employee-Based Brand Equity: Insights from tourism businesses in Vietnam, highlighting the importance of organizational culture and internal branding in employee performance by Dr. Le Viet Anh and Dr. Vo Tan Phong.
- Public Sector Accounting: A deep dive into the institutionalization of IPSAS accruals in developing economies by Dr. Alexander Otopah.
SBS-JABR is dedicated to fostering academic discussion and offering solutions to complex business challenges through action-driven applied research. We invite academics, professionals, and students to explore these articles and contribute to the ongoing dialogue around global business practices.
Visit our website to access the full journal: SBS Journal of Applied Business Research
Submit Your Research: We are now accepting papers for the February 2025 issue. For submission guidelines, please visit our submission page.
Stay tuned for more groundbreaking research!
