On Friday, August 16th, SBS Swiss Business School had the pleasure of hosting Ms. Patricia Santos, an esteemed Branding Consultant, as our guest speaker. Ms. Santos delivered an engaging and insightful presentation on “Branding with Essence,” sharing her extensive experience and expertise with our MBA students and the broader SBS community.
Her talk provided valuable perspectives on the art and science of effective branding, emphasizing the importance of authenticity and strategic vision in building impactful brands. The session was well-received, with participants benefiting greatly from her practical advice and dynamic approach.
We extend our heartfelt thanks to Ms. Santos for her contribution and for enriching our learning environment with her knowledge.
Stay tuned for more exciting events and guest speakers at SBS!