Executive Program

Digital Transformation: Data & Platforms

SBS Swiss Business School in Zurich, Switzerland > Executive Education > Digital Transformation: Data & Platforms

As a business leader, you need to make decisions that set your company up for success, now and in the future. The challenge? In this fast-changing world, the rules of strategy are being rewritten and the go-to solutions you once relied on are no longer enough.

The Fourth Industrial Revolution is here. As emerging technologies like AI and blockchain become ubiquitous, they will unleash unprecedented levels of disruption.

As they become a reality, they disrupt established companies and make tried and tested business models suddenly obsolete.

What should your organization do to win amidst the incoming disruption?

Workshop Benefits

o Identify the drivers and principles of digital strategy
o Evaluate the implications of new digital technologies (AI, Blockchain, Big Data / Analytics and IoT etc)
o Develop a data-driven, strategic project for your organization
o Determine your organization’s platform strategy
o Understand the new strategic business model thinking required for digital businesses
o Prepare for the leadership challenges of transforming (strategic execution) to a digital business.

Particpants

o Business owners and entrepreneurs facing the challenges of rapidly changing markets
o Senior managers responsible for strategy and innovation in their organizations
o Business thought leaders seeking to remain abreast of the latest trends
o Professionals tasked with driving change, innovation, and growth

Workshop Content

o Digital readiness and digital leadership
o Strategies for a time of uncertainty and ultra-rapid change
o Technologies that change the world and drive the 4th Industrial Revolution
o Responding to incoming disruption with digitally empowered business models
o Marketing strategies for digital consumer behavior
o Machine Learning from Big Data to superior decision-making
o Value facilitation through platform business models

Lecturer

Dr. Alessandro Lanteri

Guest Lecturer - Executive Education

Alessandro is a Professor of Entrepreneurship. An expert educator, he helps executives and students seize the opportunities of turbulent environments. Alessandro works with multinationals, governments, and startups across five continents. His latest book “CLEVER” became a no.1 Amazon bestseller.

More Detail

Course Infomation

Dates

March 9 – 18, 2021
Tuesday – Thursday
17:00 -19:30 

Costs

1,200 CHF*

Format

Online

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    Switzerland

    Mon – Fri 08:30 – 18:00

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