Small Business Fields

Course ID
ENT 320
Level
Undergraduate
Semester
4
Credit
5
Method
Lecture

This course emphasizes the development of practical skills and knowledge to solve problems, make decisions, create personal meaning, and present findings beyond the scope of a single subject or discipline. This course focuses on the core skills and concepts required to manage a small business. Students will have the opportunity to design, produce and market a small business venture.

 

Learning Outcomes:

The intention is for the student to be able to:

  • Analyse the importance of small business in their own community and in the Swiss economy
  • Evaluate current business issues and trends and their effect on local business opportunities
  • Analyse entrepreneurial opportunities and the processes involved in creating an entrepreneurial venture
  • Assess the role that problem solving and creativity play in the success of an entrepreneurial venture
  • Describe the characteristics and skills needed to succeed in an entrepreneurial venture
  • Explain the relationship between effective financial management and profit
  • Demonstrate the use of appropriate communication techniques for business activity
  • Analyse the nature and importance of effective leadership in a small business environment
  • Analyse the mechanics and processes of group dynamics
  • Demonstrate an understanding of the laws and regulations that govern working conditions
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