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Barry Callebaut

Barry Callebaut is the world's largest chocolate manufacturer. It was created in 1996 through the merging of the Belgian chocolate producer Callebaut and the French company Cacao Barry. It is currently based in Zurich, Switzerland, and operates in 26 countries worldwide. It was created in its present form by Klaus Johann Jacobs.

Its customers include multinational and national branded consumer goods manufacturers, artisanal users of chocolate (chocolatiers, pastry chefs, bakeries, and caterers), and food retailers, for whom it makes private label as well as branded products.

In addition to manufacture, the company undertakes research into chocolate recipes: for example, in recent years it has launched tooth-friendly chocolate, probiotic chocolate, chocolate with a high level of antioxidants (sold under the brand name ACTICOA), and "rebalanced" chocolate, which has an improved nutritional profile.These improvements are based under Callebaut's innovation strategy. Health and Wellness, experience and indulgence, and convenience.

Source: http://en.wikipedia.org/wiki/Barry_Callebaut

SBS Swiss Business School

SBS Swiss Business School
Balz-Zimmermannstr. 34
8302 Kloten-Zurich
Switzerland

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