Contact Us | Jobs at SBS | Search | 12.5.2008
Undergraduate
 
AAE
 
BBA
 
BBA (German)
 
B.Sc. in E-Commerce
 
Graduate
 
MBA
 
Executive MBA
 
Flex MBA
 
Distance MBA
 
MIB
 
 
Postgraduate
 

DBA

 
Summer Program
 

European Business

 
 
Community & Campus
 

Master of International Business (MIB)

 

The MIB is intended for both new graduates about to embark on their first line managerial position, and also for experienced managers with relevant professional experience who wish to enhance their knowledge and expertise in global management issues.

The MIB attempts to provide candidates with the necessary skills and competencies to manage effectively in a challenging and changing global environment, and attempts to prepare graduates for careers in management positions in both the public and private sectors.

 
 
Program Overview
Related Links
   

Course Structure

Order a free information package

Upcoming Information Sessions

Course Overview

Research Methods

 
 

Course Structure

 

Term 1

   
1. Global Management Issues ( 5 ECTS credits)
2. Marketing Management ( 5 ECTS credits)
3. Accounting for Decision Makers ( 5 ECTS credits)
4. Organizational Behavior and Leadership ( 5 ECTS credits)
   

Term 2

 
   
1. Asia - Pacific Business Environment ( 5 ECTS credits)
2. International Economics and Trade ( 5 ECTS credits)
3. Global Entrepreneurship ( 5 ECTS credits)
4. International Business Finance ( 5 ECTS credits)
   
Term 3  
   
1. International Business Strategy ( 5 ECTS credits)
2. International Marketing and Research ( 5 ECTS credits)
3. Information Systems for Managers ( 5 ECTS credits)
4. Human Resources Management ( 5 ECTS credits)
   
Term 4  
   
1. Research Methods ( 2 ECTS credits)
2. Master’s thesis (18 ECTS credits)
   
Total ECTS

80 ECTS credits

 
 

Course Overview

 
  • Global management issues

    This is a capstone subject in the Master of International Business program. It explores a range of issues facing managers when doing business across borders through a series of case studies. Topics to be studied will be chosen from amongst the following foreign market selection, entry mode choice, first steps in internationalization, the role of head office in an global firm, global supply chain management, foreign mergers and acquisitions, ethics in international business, managing across cultures and within multi-national regulatory regimes, and negotiating with host governments about conditions of entry and subsequent operations in their jurisdictions.
  • Marketing Management

    This subject provides an introduction to the basic concepts, principles and activities of marketing and how to manage an organization's marketing effort. Some of the principal topics include the analysis of market opportunities, selecting target markets, product planning and management, marketing communications (advertising and promotions, as well as personal selling), management of distribution channels, and pricing decisions. Students are also introduced to the nature of buyer behavior, including decision-making patterns, purchase behaviors, and customer satisfaction.
  • International Business Finance

    This subject provides an overview of the financial manager's role in value creating for stakeholders. It provides an overview of financial mathematics, basic finance concepts and asset pricing which are necessary for effective financial decision making. It examines the major decisions facing financial managers such as funding choices and capital structure; dividend policy; project evaluation and capital budgeting. An introduction to the concepts and uses of derivative financial instruments such as options and futures is also provided.
  • Accounting for Decision Makers

    This subject is designed to enable students to be informed users of accounting information of all types. It is divided into three parts. The first part of the subject covers the basic concepts in accounting and the terminology used by accountants. The second part deals with concepts associated with the financial reports prepared primarily for external users such as financial analysts, creditors (such as bankers) and shareholders. In this section reference is made to the use of accounting reports in decisions such as eligibility for debt financing and failure prediction. The third part of the subject covers the basic concepts associated with information for managers within the firm. This includes basic cost concepts, product costing, and the techniques used for decisions such as pricing, product mix, outsourcing and capital investment.

  • Business Strategy

    This unit analyses how multinational firms leverage their capabilities to create competitive advantages in international markets. Initially, we consider the global context in which multinationals operate, including explanations of international trade and foreign direct investment as well as evaluating the impact of government trade and regulatory policies on multinational firms and their markets. The strategic decisions of multinationals are then analyzed including: assessing foreign market attractiveness, choice of entry mode, alliance design, the location of production facilities, pricing strategies, and the design of organizational architecture. Where relevant, the economic foundations of these issues are also introduced. The analysis of case studies forms an integral part of the program. Furthermore, at various stages during the course, analytical problem-solving techniques will be introduced and applied to the case studies considered.
  • International Marketing

    The course examines the opportunities and challenges of international marketing. It explores the international marketing environment, emphasizing cultural differences, worldwide economic growth and political change, and then turns to the development of international marketing strategy; addressing market selection and market entry, product, pricing and promotion decisions, and competitive strategy. It focuses on the Pacific Basin with many readings, examples and case studies from a range of Asian countries.
  • Organizational Behavior

    This unit introduces students to work and worker behavior; behavior at work; group and organizational behavior; links between behavior and organizational structure; tasks and job design; administrative hierarchy; job satisfaction and worker adjustment; stress and other factors related to the environment of work; values associated with work behavior.
  • Human Resources Management

    This unit examines the role and function of human resource management. Topics include the identification, procurement, management, compensation, integration and maintenance of human resources. The unit aims to develop in students a range of abilities and skills necessary in dealing with change and diversity in the area of human resource management.

  • MIS

    Covers crucial issues in information systems; management of technology; sourcing strategies and contract negotiation; roles of IS managers; measurement of the IS function; stages in IS planning information infrastructures; strategic alignment of IT with business; IS security and control and globalization of IT and IT control frameworks.

  • Asia Pacific Business Environment

    This unit will provide students with an appreciation for and understanding of the central issues underlying strong growth in East Asia and recent currency crises of the 'Asia-Pacific Tigers': Hong Kong, Singapore, South Korea, Indonesia, Malaysia, The Philippines, Thailand and Taiwan/China. Students will explore paradigms behind the different cultural and economic models that attempt to explain how our neighbors to the north grew so rapidly; examine the problems of growth and the effects of financial crises; investigate whether existing institutions are unable or unsuitable to cope with rapid growth; and examine the structure and role played by international agencies such as ASEAN, the World Bank and the WTO.
 
 

Research Methods

 

This course provides an overview to conducting research. Specifically, we will discuss methodological issues that you will have to consider as you go about designing and conducting your thesis research. While every method that we discuss in this class will not be relevant to your particular study, the awareness of the range of methods used in management research will stand you in good stead in your career.

The specific objectives of this course are:

  • To acquaint students with a variety of method and research designs commonly used in management
  • To enhance students’ critical evaluation skills with respect to theoretical and empirical research.
  • To familiarize students with the entire research process, from idea generation to successful publication.

 

 

 

 

E-mail this page

Print this Page Previous Page Top of Page


© Copyright 1998 - 2008 SBS Swiss Business School. All Rights Reserved. Disclaimer / Copyright Notice. Privacy Policy.